Why Isla In Bloom?
Australia's favourite floral picnic rugs
Born from an obsession with colour and prints, our signature bohemian, floral designs are created in collaboration with local and international artists.
Our goal is to create the most beautiful woven throws with a style that is unique to our brand, that can be used both outdoors and in your home.
I'm using the gorgeous Del Sol Picnic Rug as a throw. The colours compliment the styling of my lounge room and I'm enjoying the yellowy zest. I'm looking forward to taking this rug out for a picnic soon now the weather is looking nice and summery again.
Gorgeous rug. Absolutely love the design and the fabric. Great for the beach, lovely for a picnic in the park and also beautiful as a feature in your home.
Perfect picnic rug! Purchased as gifts for my daughters. Used on family beach day. Great quality. Beautiful to sit on and came up a treat in photos.
I bought a rug for each of my daughters, one who adores the beach and picnicking in Auckland with her lovely group of friends. Lots of IG photos shared of them living their best lives with the Isla Bloom Rug ever present. Happiest days :)
Loving everything about this rug. It is getting used every day this summer since ordering it. My baby plays on it, we have picnics and I even use it for photo shoots. Everyone loves the beautiful colours and design!
I purchased my beautiful Posie rug a few weeks ago it is absolutely stunning! Such high quality, beautiful to lay on. Amazing customer service and arrived quickly. I would highly recommend this beautiful brand 💖
So soft, and colourful and versatile. It’s my new favourite thing. Currently living in our lounge, brightening the whole area 😊
Absolutely gorgeous rug! Comes with us for our picnics and to the beach and also looks great at home. Beautiful design and good quality. Got another one for our family and one for my friend for her birthday.
Purchase of the year! I absolutely adore my rug! It is currently making my room the place to be. It has already travelled for beach days and road trips, with so much more travelling to do!
Great quality and size with beautiful design. I bought it for my daughter and she is the envy of all her friends. So good I think I need to purchase one for me!!
Just beautiful The Willow picnic rug is soft yet tough. And so many people have commented in it. Best buy I've made for awhile!
Love the rug so much. Used a bunch already and always get compliments.
I ABSOLUTELY LOVE IT!!!! I watched this one on Insta for ages and was so excited when I was finally able to purchase!! It just brings such a beautiful peaceful, calm ambience to our bedroom. (I use it as a throw). The quality is beautiful and your customer service just as great! Thank you!! Everytime I walk into my bedroom now, I just get such a lovely feeling seeing it! Thank you!!!
Stunning rug, been using it as a bed spread. Makes my caravan so bright and colourful, would 110% recommend.
Stunning rug that makes having picnics and sitting in the sun just that little bit more amazing. Durable material that is also nice to touch. Colours are vibrant and patterns are lovely. Have received so many compliments! Would buy another one in a heart beat!
I absolutely adore this rug. It is amazing quality and texture - was surprised how soft the material is despite being a thick rug. The design is simply stunning. Also love that it’s reversible. Really great size. Always get lots of compliments on how beautiful it is. Highly recommend!!!
I absolutely love this rug!! I bought it as a statement bed cover and it is more than what I imagined. The material is soft and the colours are beautiful, easy to match bedroom decor around. I am confident I will still love this rug well into the future!!
I bought this as a present for my daughter going flatting for the first time. She loves it, it brightens up her room while being warm and cosy on her bed. It is joyful. Perfect present!
This is my second rug from Isla in Bloom. The quality is amazing, and the rugs are so soft. I use mine at the beach and always receive comments about how lovely they are. Perfect picnic rug!